Tag

customer relationship management

Surprise and Delight: 5 Tips For Building Personal Relationships To Improve Customer Retention

As an eCommerce business owner, it doesn’t take huge amounts of money or massive acts of grandeur (we’re looking at you, Taco Bell!) to surprise and delight your audience, a technique that’s been shown to be an incredibly powerful tool for building customer loyalty. According to Harvard Business Review, surprise not only changes behavior — […]

Lifecycle Emails: How to Make More Money & Engage Customers

Lifecycle emails can make eCommerce stores more successful. Not only do they boost store profits, but they allow you to build relationships with customers. It’s a simple strategy a lot of stores are doing—just buy anything online and see what kind of email you get. But not a lot of stores are doing it well. […]

Getting Started with eCommerce Automation

Automation takes over monotonous tasks no one wants to do like data entry — boring work that doesn’t encourage accuracy, either. As an eCommerce store owner, you probably don’t have time for this anyway. Luckily, the eCommerce automation software you’re using almost certainly has eCommerce automation tools that can complete routine tasks quickly and accurately. […]