Author

Disha Sharma

3 Simple Steps To Improve Your Client Onboarding Process

Jennifer Bourn, of BournCreative, defines client onboarding as the process in which new clients are better equipped with knowledge, understanding, and the tools needed to be a good client. Onboarding new clients is a lot like onboarding new employees. For example, when you welcome new team members in your agency, you shouldn’t need to discuss […]

7 Awesome Tracking Tools to Monitor Your Brand

What would potential clients see if they searched for your agency online? Likely the search results would include sources like social media, third party review sites, and more. However – what if one of these results included a client ranting on Twitter about how you repeatedly missed your deadlines. How do you think a potential […]

Top 4 Ways Your Agency Fails at Customer Retention

According to Jay Baer from Convince & Convert, half of this survey’s respondents admitted to having fired an agency in the past 24 months. Does that number shock you? If your agency has ever been fired from a client project, then you’re probably familiar with how volatile the client-agency relationship can be once things start […]

How to Launch A New Customer Referral Program

When it comes to finding new clients, many agencies rely on cold calls and emails. This sort of client acquisition can be successful in netting you projects, but it’s certainly not a long-term solution for building a thriving agency business. An even more successful approach is to encourage current and past clients to refer new […]

How to Never Again Miss a Project Deadline

Missing deadlines is one of the surest breaking points in the client / agency relationship. Project deadlines can either be communicated to you in the project brief itself, or you might be the one giving the deadline. In either case, once a project deadline is set, clients expect you to deliver on it. When clients […]

Do You Make These 5 Mistakes in the Client Negotiation Process?

Have you ever settled for too low a price in the negotiation process with a client? If a deal closes at the cost of underselling, it’s not really a winning deal. Because services don’t sell at fixed prices like tangible products, negotiations are an undeniable part of an agency’s sales cycle. If you walk into […]

Top 10 Best Project Management Software for Successful Agencies

“96% of executives cited a lack of collaboration and ineffective communication as the primary reasons responsible for workplace failures.” — Salesforce For any team to work well, effective collaboration and communication are essential. They’re even more important now when companies are increasingly opening up to remote workers. If all the people on your team created […]

How to Get Clients for Your Agency With No Cold Calling (8 Easy Tips)

Would you like it if your potential clients reached out to you instead of you cold calling them? Well, who wouldn’t!? It doesn’t matter whether you’re a consultant or run a full-blown agency, your situation is not ideal if all (or most of) your work comes through cold calling. Not only do cold pitches mean […]