Tag

Market My Business

How To Respond To Negative Blog Comments

Blog comments provide direct feedback on the content you’re publishing and for many bloggers, they provide proof that someone is listening, reading, and paying attention—that the content you work so hard to create matters. For many bloggers and brands, comments are a sign of a successful community and interactive conversations between the blogger and commenters […]

Improve Your Sales And Marketing With Powerful Benefit Statements

Benefit statements are clear and concise statements that communicate the benefit of a product, program, or service to the reader. I’m sure you have heard experts preach the successes that come from marketing with benefits and not features. The problem is, when you’re creating content, often the features feel like benefits because you believe wholeheartedly […]