As an owner of a web agency, there is little to your craft you can’t handle. You’ve proven your domain knowledge, marketing prowess, client management, and leadership skills. You wear many hats and they all look exceptionally good on you. But, even if you can do it all – should you? Running a digital agency, you may feel that managing websites and applications is entirely your domain and should remain in your scope of work. However, the latest and greatest managed hosting benefits can provide services to your business that will strengthen your competitive advantage.
More likely than not, you contribute the most value to your business when you are building and improving your client’s online strategy and designing sites that wow them – not in the office overseeing maintenance to your server and juggling hosting issues. So why not empty your plate? You are going to run yourself thin if you continue to try to manage the many moving and tedious parts that keep your clients’ sites performing smoothly. Instead you may want to take advantage of these three managed hosting benefits.
The Three Managed Hosting Benefits You Can’t Ignore
The truth is, if you want to stay ahead of the pack, you need to offer your clients superior website performance. But doing so can take a lot of time away from your other responsibilities. These three managed hosting benefits can add huge value to your website while allowing you to remain focused on your higher level business goals.
1. Around the Clock Support and Help With Code Issues
Poor site performance is the bane of every web agency’s existence. Troubleshooting performance issues can take a lot of time and energy away from running your business – and it isn’t time well spent. Not only are you incurring a high opportunity cost with the time you put toward resolving tedious code issues or plugin problems, you are also increasing the chances of longer downtime and outages when website issues arise.
With a managed hosting solution, you are able to focus on your business while your hosting provider takes care of server optimization and oversees automatic updates to keep your client’s site running smoothly. WordPress has over 40,000 plugins to date; each plugin has regular updates and maintenance that can affect your site performance. Given you have a full-time job running your web agency, is it really worth your time to manage plugin updates? If there is an issue on the site, a managed host will investigate and let you know if a plugin is causing the problem. Managed hosts can also turn on automatic core and plugin updates so that you don’t have to be bothered updating them yourself – reducing the time you have to spend keeping up with your plugins and identifying code errors.
2. State-of-the-Art Security
On average 30,000 sites are hacked a day and the majority of these sites are small businesses – yikes! Cyber criminals use advanced tools to scan the web looking for vulnerable websites to infect with their malicious code. The negative impact of a security breach is costly, leaving victims to suffer downtime, lost revenues, and brand tarnishment. As an agency owner, it is imperative that you have a solid line of defence to protect your clients’ sites against nasty worms, malware, and DDoS attacks. However, protecting your site from hacker attacks requires a lot of vigilance.
One of the many managed hosting benefits is the enhanced security it offer. Managed hosting will detect and stop attacks to your website before they happen. With a team of security specialists on your side, working with a managed host will provide state-of-the-art security to scan your site for malware and prevent hackers from accessing your site at all. In the event that malware does weasel its way into your site, a managed host will remove it for you. That should help you sleep a little easier at night.
3. Protection From Unpreventable Accidents and Data Loss
Are you prepared for the worst? It isn’t a pretty thought, but disaster can strike at any moment. Which means, the onus is on you to ensure you have a fool-proof backup and disaster recovery plan to minimize any business interruption. The event of a disaster leading to a loss of data can cause you to lose customers, business, income, and have to endure prolonged downtime.
However, the ever-changing and evolving data backup plans available on the market are hard to keep up with and even harder to implement. Costs of responsible data storage, safe backup systems, and disaster recovery plans can skyrocket if you are managing them yourself. However, managed hosting can offer you secure recovery solutions that are on top of the latest advances in disaster prevention solutions and secure data recovery structures.
A reliable managed hosting provider should have a robust disaster prevention plan, with multiple data center locations and frequent backups. Utilizing a good managed hosting solution will allow you to take full advantage of their offsite backup, incremental backup options, and customize a plan that will arrange your server to best suit the type of security your business needs.
More Time and Better Performance
If someone offered you more time to focus on growing your business and better site performance for your clients, would you say no? Unlikely. Lucky for you, many managed hosting benefits do just that. One of the biggest growing pains for business leaders is knowing when to delegate their work and finding the right people to trust offloading work to. Focusing on your strengths and leveraging help to improve your weaknesses is of crucial importance to remain competitive in today’s business landscape. The added value and mitigated risk that a managed host can provide you in ensuring your client’s site’s optimal performance are undeniable.
At Liquid Web, we offer Fully Managed Dedicated Servers that allow you to spend more time on business priorities, while also providing your clients with better website performance. Don’t take our word for it, contact us today to see for yourself.