Factory Direct Craft

Liquid Web Helps Factory Direct Craft Evolve from Catalog to eCommerce

In the early 80’s, Shari Doggett was eager to help support her young family. It was in this pursuit that Shari began selling napkins and placemats at local flea markets. This endeavor would eventually become Factory Direct Craft.

Since then, Shari’s enterprise has grown exponentially, taking her business from flea markets to a warehouse with over 70,000 square feet from which her team fulfills orders from customers all over the world.

Expansion Powered by Liquid Web

Factory Direct Craft has relied on Liquid Web for 11 years to rise to the demands of their continued success.

“As a company, we have grown sales by 13x since the early days of being with Liquid Web,” says Christman. “As such, our traffic has increased dramatically, and a proper hosting solution is needed. Liquid Web has been able to meet these needs as we grow.”

Download the case study to learn more.