Episode 12: Boost Performance with Small Site Tweaks

December 11, 2018 / Chris Lema
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Description

In this episode of The Store Builders Podcast, we outline a few small decisions or technical tweaks you can make to generate a big improvement in store performance.
Now, there are a lot of different ways we can define performance, but the tips that we share have implications for just about every metric your clients care about – search engine rankings, site speed, conversion rates, and on and on and on…
So, if you’re looking for small changes you can recommend or implement that will generate big results for your clients I highly encourage you to give this episode a listen.
You’ll get actionable advice related to:
  • How images and videos can negatively affect your website speed (and what to do about it)
  • How you can shrink the distance between your customers and the information they want without exposing yourself to bugs or downtime
  • Why your website hosting choice should not be a “set it and forget it” decision
  • One small tweak you can make related to strategy and client communication to improve profitability

Resources

WPQuickStart
StoreBuilder by Nexcess
The fastest (and easiest) way to build a Store on WordPress
WooCommerce
Fully Managed WooCommerce
Affordable, highly-performant, and easy to scale ecommerce hosting.
Magento
Fully Managed Magento
Fully featured ecommerce platform that’s built for high-traffic sites.
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