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Author: Ali Darwich

Ali is a Customer Support agent at The Events Calendar. She has been working with WordPress products since 2008 when she created her first blog to fangirl over Asian pop idols. She combines her career in web design with her love for learning languages and helping people communicate.

Reading Time: 4 minutes

Approximately 75 percent of consumers prefer to make purchases on websites in their language. China and India dominate online presence with the largest number of users, and English isn’t the primary language in either of those countries. Trends like these demonstrate that you must communicate the same language as your target markets if you plan to internationalize your website. This guide provides a deeper look into website internationalization and localization.

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