Are You Designing For Your Users? All Of Them?

Do you create WordPress sites? Do you create WordPress sites for an audience other than yourself?
Then you already know a bit about designing for a user. Congratulations!

That also means that you have probably experienced the struggle of creating something for someone else. If you are also someone who creates WordPress sites for clients, now you have even more users to design for: the client and the client’s audience. Designing for a larger company or organization? Even more users and stakeholders to design for!

There is lots of information, tools, and tips about designing for the audience that visits a website (what I call the “external” audience) but we rarely hear about how to design the WordPress administration area for our other user, our client (the “internal” audience). Let’s change that and look at some solutions! From simple fixes to more complex custom coding within your theme, there are many ways we can make the experience for your client just as seamless and enjoyable as their site visitors.

Meet Tracy Apps

Behind the bowtie, Tracy Apps (@tapps) is a big-picture doer, a veteran UX designer, front-end developer, strategist, teacher, and artist, Tracy has amassed quite a wide range of experience since she started teaching herself code in the late 1990’s. Including teaching at several Universities, presenting at numerous WordCamps, and over 20 years of creating for either her own company, tracy apps design, her co-founded startup, inntro, or as a contractor for Fortune 500 & 1000 companies like Kohl’s, Johnson Controls, and GE Healthcare.

She also could probably deadlift you.

Learn more about Tracy at http://tapps.design