Managed WooCommerce Hosting

Getting Started: Choosing the Right Email Marketing Software

So you’ve decided to harness the power of email marketing to help you make more sales through your WooCommerce store. Smart move! All things considered, email is an unparalleled digital marketing channel. Email marketing can boost your brand in a big way, and most importantly, it can drive your WooCommerce sales sky-high. But you can […]

Product Photography Lighting: Should You Choose Studio Lighting or Natural Light?

Here’s a fun fact for you: customers trust images even more than product reviews when it comes to buying online. That means that for an eCommerce company, great product photography is an excellent opportunity to increase customer confidence and drive sales. However, truly effective product photography is more than just pointing and clicking a camera. […]

Discovering Your Niche: How to Choose the Best Dropshipping Products

WordPress opens a lot of doors, one of which enters the diverse world of eCommerce. Maybe you’ve been considering starting a WooCommerce store of your own, but you’re not sure where to start. Have you considered making your eCommerce store a dropshipping business? Dropshipping makes eCommerce extremely accessible, and with Liquid Web’s Managed WooCommerce Hosting, […]

Email Analytics: How to Track What’s Working and What Isn’t

In the ever-changing landscape of online marketing, there’s one thing that hasn’t changed. Email marketing works, and it works well. It drives the highest ROI of all B2B strategies. In fact, studies show that email marketing campaigns earn $44 for every $1 spent. Nice. With email analytics, the more you know, the better, so you […]

What Is a Lookbook and How Can It Drive eCommerce Sales?

Growth is on the horizon for eCommerce fashion and accessories: data shows the industry is expected to continue to increase sales steadily through 2022. But with that growth comes steeper competition which can make it more challenging for new eCommerce fashion brands to succeed. As buying fashion online becomes more popular, consumers have started to […]