Everybody knows Google Analytics is the best way to track traffic to your WordPress website. But setting up reports correctly and understanding all the information they provide can be a challenge. In this webinar, analytics expert Chris Edwards will do a deep dive into Google Analytics. We’ll cover:

Basic installation on WordPress Website
Audience reports
Acquisition reports
Behavior reports
Filters & Segments
Event Tracking
Setting up Goals & Goal Tracking
UTMs
List of recommended plugins

Chris is co-owner of Data Driven Labs, a WordPress Maintenance and Marketing agency. He is a 17-year Internet marketing veteran with experience in web design & development, search engine optimization, online marketing, social media marketing and mobile development. He specializes in WordPress custom development utilizing either Genesis Framework or underscores and is very active in the WordPress Orlando community. Chris has held development and Internet marketing positions in some of Orlando’s top technology companies.

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Tracking Your Website with Google Analytics