◦ Comprehensive security
◦ 24/7 support
WordPress Guide → SEO → Services
WordPress SEO services guide: 10 agencies, plugins, and how to choose
Hiring an SEO agency can feel like stepping into a world full of buzzwords, metrics, and bold promises. But when you’re running a WordPress site, the right SEO partner can make a huge difference in traffic, conversions, and visibility.
WordPress SEO services are professional solutions designed to improve your website’s visibility in search engines using strategies tailored to the WordPress platform.
Let’s look at what WordPress SEO services really include, explore their benefits, highlight top agencies, and walk through what to consider when choosing the right provider.
Can you do SEO with WordPress?
Yes, WordPress is an excellent platform for SEO. WordPress includes built-in SEO features like clean permalinks and XML sitemaps. The platform allows full control over meta tags and content structure.
You can also supercharge your optimization efforts with powerful WordPress and WooCommerce SEO plugins that extend these capabilities further.
Get fast, reliable hosting for WordPress
Power your site with the industry’s fastest, most optimized WordPress hosting
What are WordPress SEO services?
WordPress SEO services are professional solutions designed to improve your website’s visibility in search engines using strategies tailored to the WordPress platform. An agency handles the technical details and strategic planning to help your site rank higher. These services typically include several key aspects.
- Technical SEO: Ensures proper site structure for search engine crawling.
- On-page SEO: Optimizes content and HTML elements.
- Content strategy: Provides keyword research and content planning.
- Off-page SEO: Builds authority through outreach and citations.
- Local SEO: Optimizes for location-based searches.
- SEO audits: Tracks performance and identifies improvements.
WordPress SEO plugins vs. agency services
WordPress SEO plugins are software tools that help optimize your site’s on-page elements and technical structure. They are a great starting point for DIY SEO. Some of the most popular plugins include:
- Yoast SEO: Provides content analysis and XML sitemap generation.
- All in One SEO: Offers TruSEO analysis and schema markup tools.
- Rank Math: Includes free schema markup and sitemap features.
- MonsterInsights: Delivers website traffic and user behavior insights.
- WP Rocket: Improves site speed and performance metrics.
While marketing plugins handle basic optimization, professional agencies provide comprehensive strategies beyond what automated tools can achieve. This is particularly true for off-page SEO and in-depth technical fixes that require a more hands-on approach.
Benefits of using professional WordPress SEO services
Professional WordPress SEO services are agency-provided optimization strategies that go beyond basic plugin functionality. Hiring a specialized agency gives you access to strategy, tools, and results without needing to learn everything yourself. They offer:
- Expertise in WordPress-specific issues: Agencies understand plugin conflicts, theme limitations, URL structures, and hosting factors that can affect SEO.
- Faster results with less trial-and-error: Professionals have processes and access to tools that streamline optimization.
- Better scalability: As your business grows, a service provider can help scale content and SEO strategy to match.
- In-depth reporting and analytics: Agencies offer custom dashboards and reports that show progress, rankings, traffic growth, and areas to improve.
- Time savings: Delegating SEO allows you to focus on managing your business or content while professionals handle the technical work.
Is it worth paying someone for SEO?
For most businesses, yes. Here’s why:
- Professional SEO services provide expertise beyond basic optimization.
- Agencies handle technical issues that require specialized knowledge.
- The investment typically returns through increased organic traffic and conversions.
10 popular WordPress SEO services agencies
Professional WordPress SEO services are agency-provided optimization strategies that go beyond basic plugin functionality.
1. WebFX
WebFX is a tech‑enabled, full‑service digital marketing agency that delivers custom, omnichannel strategies tailored to each client’s business, industry, and goals. Their award‑winning team of in‑house marketing experts combines decades of experience with proprietary technology, such as their automated RevenueCloudFX platform, to drive measurable business outcomes like leads, sales, and revenue.
WebFX has generated more than $10 billion in client revenue and millions of leads, emphasizing data‑backed decision‑making, closed‑loop ROI tracking, and integrated campaign performance across search, advertising, content, design, and analytics.
“WebFX has helped us expand our digital footprint, not only in central PA and the mid-Atlantic, but also throughout the continental U.S.”
Key services:
- Tailors ad campaigns that include keyword targeting, bid automation, creative copy, programmatic media, social ads, and geofencing.
- Crafts blog posts, infographics, motion graphics, videos (including connected-TV/OTT), and social visuals for brand storytelling.
- Designs and builds responsive websites with custom UX/UI, CMS, e‑commerce, landing pages, and conversion funnels.
- Delivers audience engagement via social content calendars, influencer collaborations, and paid amplifications across social platforms.
- Consolidates lead tracking, call attribution, AI‑based insights, CRM integration, competitor analysis, and full‑funnel dashboards within one tech stack.
- Provides ongoing strategy optimization through dedicated account management, monthly performance reporting, and competitor benchmarking.
2. Siege Media
Siege Media is an organic‑growth agency of creatives, strategists, and seasoned SEOs delivering data‑driven content, link building, and brand visibility, producing over $148 million in annual client traffic value through a blend of storytelling, product‑centric optimizations, and digital PR.
“Siege Media was very professional and knew their stuff.”
Key services:
- Uncovers and executes keyword-driven content strategies rooted in data research and audience intent.
- Crafts compelling digital assets—infographics, blog posts, interactives, videos—that fuel engagement and organic growth.
- Builds authority through proactive link-building campaigns, often generating thousands of high-quality links per month.
- Designs user-centric websites and content hubs (e.g. blog hubs, tools, calculators) with SEO-first UX optimization.
- Adapts content for multi-region reach through localization and product‑centric optimization across languages and markets.
- Provides hands-on consulting with ongoing strategy refinement, backed by high client satisfaction and cost-effective ROI.
3. Victorious
Victorious is an award‑winning SEO agency that treats organic search as a standalone, revenue‑driving marketing channel—partnering with mid‑market and enterprise brands to deliver scalable, transparent, and ROI‑focused search strategies.
“I am so very pleased with Victorious and their SEO strategy. The are helping us rank for keywords we never knew existed. Their attention to detail and communication are superb – Highly recommended.”
Abby Shemesh | Chief Acquisitions Officer, Amerinote Xchange
Key services:
- Conducts deep keyword research and competitive analysis to target high‑intent search opportunities aligned with business goals.
- Performs comprehensive SEO audits that prioritize crawl efficiency, technical health, and high‑impact fixes to improve search visibility.
- Executes on‑page optimizations, including metadata, content alignment, and conversion enhancements to boost qualified organic traffic.
- Builds authority through strategic link acquisition and off‑page efforts tailored to each campaign’s goals and keyword themes.
- Enables businesses with multilocation SEO capabilities—covering geo‑targeted content, Google Business Profile optimization, and review management.
- Offers SEO‑specific content services, from optimized blog posts to landing pages and creative assets, integrated into overall search strategy.
4. OuterBox
OuterBox focuses on ecommerce and lead generation SEO, including WordPress and WooCommerce sites. It is a U.S.-based, results‑driven digital marketing agency that combines SEO, paid media, web design, CRO, email marketing, and analytics under one roof to help clients increase leads, eCommerce sales, and search dominance.
“They are not a one-size-fits-all company; every strategic decision is based on your company and your goals.”
Timothy Wagner | Sales & Web Managment, Kapp Alloy and Wire Inc.
Key services:
- Optimizes brands for AI-driven discovery through LLM visibility audits, structured data markup, and content tuned for ChatGPT, Gemini, and zero-click search.
- Executes fully integrated campaigns for SEO, paid search, web design, CRO, and email marketing, with unified strategy and execution.
- Publishes transparent, interactive reporting dashboards that show tasks completed, team member attribution, and monthly SEO performance.
- Builds tailored, conversion‑centric eCommerce websites spanning Shopify, WooCommerce, Magento, and B2B storefronts with UX and lead generation in mind.
- Drives local visibility through targeted local SEO campaigns with geographic focus, consistent reporting, and Google‑certified strategic execution.
5. Thrive Internet Marketing Agency
Thrive Internet Marketing Agency, founded in 2005 and based in Arlington, Texas, grew from a one‑person web‑design shop into a global full‑service digital marketing firm with over 220 employees across 34 states and 10 countries. It helps businesses get measurable results by blending strategic, creative, and technical expertise, whether it’s optimizing brand visibility, generating leads, or boosting conversions.
Thrive also offers its Thrive Local (formerly Rize Reviews) reputation management platform to make local reputation tools accessible for small and mid‑size businesses.
“These guys are incredible. They’ve helped us to grow our business and now the biggest problem we seem to come across is having too much business – which is the ideal problem to have. We are right where we wanted to be and Thrive made that possible. Thanks guys!”
Key services:
- Delivers custom‑built, mobile‑responsive websites designed for user hierarchy and conversion.
- Crafts and executes link‑building campaigns using guest posts, data‑infographics, sponsorships, and content collaborations.
- Designs and manages social media messaging and paid campaigns tailored to audience behavior and competitive insights.
- Improves conversion rates with A/B testing, funnel auditing, UX tweaks, and behavior‑driven landing page enhancements.
- Manages reputation via the Thrive Local platform—offering review monitoring, aggregation, and performance tools for small businesses.
6. SmartBug Media
SmartBug is a full‑service, HubSpot‑elite digital agency founded in 2007 in Irvine, CA, with unmatched HubSpot credentials, including multiple “Partner of the Year” awards, developing inbound campaigns, demand generation, automation, and web development that fuel predictable revenue and resilient growth.
“I had a very small internal team, but I needed big results. Our partnership with SmartBug allowed us to scale quickly at the beginning, while still being forward-thinking to long term goals.”
Key services:
- Crafts multi-channel demand-generation campaigns spanning email, webinars, paid media, PR, and sales outreach to nurture leads across the funnel.
- Implements or migrates clients onto HubSpot (Marketing, Sales, Service, Operations, Commerce, Content Hubs), including onboarding, integrations, and AI-enhanced workflows.
- Designs, develops, and migrates CMS-driven websites (HubSpot, WordPress, Shopify), optimized for lead gen, UX, branding, and inbound conversion.
- Develops revenue operations systems with CRM automation, analytics, segmentation, and reporting to streamline marketing-to-sales alignment.
- Produces creative content—including SEO strategy, blog posts, digital assets, video, and PR storytelling—integrated into broader inbound campaigns.
- Integrates e‑commerce and quote-to-cash workflows through HubSpot Commerce Hub, Klaviyo, Shopify, and paid media for streamlined revenue generation.
7. Coalition Technologies
Coalition Technologies is a leading SEO agency that offers tailored WordPress SEO services backed by data, in-house developers, and extensive industry experience. Their team works closely with clients to build long-term strategies that increase organic visibility, boost revenue, and improve user engagement. With over a decade of experience and a wide range of enterprise and SMB clients, Coalition is a strong choice for businesses that need scalable SEO with a technical edge.
“We switched to Coalition Technologies for SEO and PPC services after being with our prior agency for almost 5 years. Our only regret is that we didn’t make the change sooner.”
Key services:
- Executes SEO campaigns that drive rankings using advanced data-driven methods.
- Delivers comprehensive web design and development, including eCommerce storefronts, lead gen sites, and headless architecture on platforms like Shopify, BigCommerce, WordPress, and Magento.
- Runs integrated PPC, social, email, and SMS campaigns structured to support SEO and maximize qualified leads across channels.
- Guarantees real, expert-delivered work hours each month rather than templated or automated deliverables.
- Provides interactive, transparent reporting that shows progress, tasks, team contributions, and campaign performance.
8. HigherVisibility
HigherVisibility is a U.S.-based digital marketing agency that applies its proprietary Targeted Growth System™, which aligns audience intent, persona insight, and strategic optimization, to deliver measurable leads, conversions, and revenue outcomes for clients across SEO, PPC, web design, and CRO.
“HigherVisibility has delivered exemplary results since taking over our SEO/PPC accounts. They’re a key reason we have become the top online authority in the collision industry.”
Greg Clark, CMO
Key services:
- Crafts SEO solutions grounded in ideal-customer personas and audience intent to boost lead quality and rankings.
- Manages PPC campaigns using persona-driven data to deliver ads that convert rather than merely attract clicks.
- Designs websites informed by user behaviors and customer profiles to enhance post-click experiences and drive conversions.
- Builds domain authority through high-quality, penalty-free backlinks via selective link-building tailored to brand trust.
- Optimizes multi-location and franchise brands using Local SEO and Franchise SEO tactics to capture both visibility and leads across regions.
- Delivers transparent, unified performance reporting, and greater ROI clarity via its Targeted Growth System™, eliminating guesswork.
9. Straight North
Straight North is a full-service digital marketing agency that helps B2B and B2C organizations drive substantial revenue growth by blending SEO, paid advertising, web design, creative content, and data-driven execution, tied together through transparent reporting and validated lead tracking.
“Our experience with Straight North has been nothing short of outstanding! Their team is incredibly knowledgeable, proactive, and results-driven. Since partnering with them, we’ve seen significant improvements in our search rankings, website traffic, and overall online presence.”
Key services:
- Customizes paid search, shopping, display, and social ad campaigns to drive e-commerce sales, lead generation, and improved ROI across client portfolios.
- Builds lead-generating websites that integrate SEO, UI/UX, copywriting, and conversion optimization, designed to turn traffic into qualified opportunities.
- Produces in-house creative assets, including branding, collateral, photography, and video, that captivate prospects and reinforce campaign messaging.
- Validates and tracks sales leads in real time, ensuring clients see exactly which clicks convert into actionable business inquiries.
- Leverages proprietary GoNorth! Reporting and GoNorth! Leads platforms, plus tools like Skai, to deliver transparent, real-time campaign dashboards and ROI clarity.
10. Omniscient Digital
Omniscient Digital is an organic growth agency that transforms SEO, content, and LLM-based discovery into revenue channels for B2B software companies through bespoke research-based strategy and execution.
“We get reports every other week on how the blog is doing and the results have been incredible. We’ve published over 100 articles which has also directly led to new business. We’ve created over $4M in annual recurring revenue through our blog.”
Key services:
- Creates data-driven SEO & content strategies that include competitive analysis, keyword and content gap research, and annual content calendar roadmaps.
- Executes Generative Engine Optimization (GEO) or AI-first optimizations that enable clients to appear in LLM outputs and AI-generated search results.
- Scales content production efficiently via Programmatic SEO, allowing hundreds of pages to be produced monthly without sacrificing quality.
- Conducts Technical SEO audits and implementations, combining crawl/index optimization with prioritized fixes for rapid business impact.
- Drives authority and visibility with Link Building & Digital PR, delivering high-quality backlinks that support growth in both search and pipeline metrics.
- Enhances performance tracking via Content Optimization & Digital Analytics, giving clients insights into their traffic performance, content ROI, and ranking progress.
How to choose WordPress SEO services
Choosing the right agency starts with knowing what your site needs, and what you should expect from a provider.
- Experience with WordPress. Look for agencies that specifically mention WordPress in their portfolio or service pages. Ask about past WordPress projects and plugin expertise.
- Services that match your goals. If you’re focused on local visibility, you need local SEO. If you run a content-heavy blog, look for strong content marketing. Match the agency’s strengths to your site’s strategy.
- Transparent pricing and deliverables. Request clear breakdowns of what’s included: audits, blog posts, backlinks, reporting. Avoid vague monthly fees with no accountability.
- Proven results and case studies. Read through past successes or testimonials. Ask for metrics like keyword ranking growth, traffic improvements, or lead generation over time.
- Communication and support. You should have regular updates, not radio silence. Ask about onboarding, who your point of contact will be, and how often you’ll get reports or strategy calls.
- Ethical SEO practices. Steer clear of agencies that promise instant rankings or use shady tactics. Look for teams that emphasize sustainable, white-hat strategies.
Next steps for hiring WordPress SEO services
Hiring SEO help can make or break your WordPress site’s ability to grow organically and reach the right audience.
Start by defining your top priorities—whether that’s local visibility, faster growth, or stronger content—and match them with the right agency.
Ready to upgrade your WordPress experience? Professional hosting improves speeds, security, and reliability for a website and a brand that people find engaging and trustworthy.
Don’t want to deal with server management and maintenance either? Our fully managed hosting for WordPress is the best in the industry. Our team are not only server IT experts, but WordPress hosting experts as well. Your server couldn’t be in better hands.
Click below to explore options or start a chat with one of our WordPress hosting experts now to get answers to your questions and further guidance.
Additional resources
Comprehensive guide to securing WordPress with ModSecurity
→
This guide provides a comprehensive overview of how to use ModSecurity to enhance the security of your WordPress site.
WordPress robots.txt — a complete beginner’s guide →
Learn how to optimize your WordPress site’s visibility with a properly configured robots.txt file.
Why security matters for WordPress enterprise hosting
→
Use the blog as your guide to attacks to watch out for, security best practices, and steps to improve the WordPress protection you already have.
Amanda Valle is Global Director of Organic Search at Liquid Web and a seasoned SEO, user acquisition, digital marketing leader. She has 20+ years of experience in digital marketing, SEO, and content marketing, and holds certifications from SEMrush and Google Analytics. When she’s not driving revenue, she enjoys spending time with her girls.