WordPress GuideVs → Migrate Blogger To WordPress

How to migrate Blogger to WordPress

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Blogger is a great way to start publishing online, but as your blog grows, its limitations start to show. You’ve got fewer design options, limited plugins, and very little control over how your site behaves or ranks. That’s where WordPress comes in.

If you’re ready to take your blog to the next level, migrating to WordPress is the right move. And you don’t have to lose your SEO, followers, or hard-earned content in the process. Follow these steps to transfer your site from Blogger to WordPress safely and efficiently.

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Why move from Blogger to WordPress?

Blogger is beginner-friendly, but WordPress offers far more freedom and scalability. Here’s why most creators eventually make the switch:

Important note: This guide is for self-hosted WordPress.org, not WordPress.com. If you’re unsure which to choose, check out WordPress.com vs WordPress.org: Understand the key differences →https://www.liquidweb.com/wordpress/vs/wordpress-com-vs-wordpress-org/

What you need before starting

Before you start the migration, make sure you have:

Optional but helpful:

Step 1: Set up WordPress on your hosting account

If you or your hosting provider haven’t already, install WordPress on your web hosting account:

Once WordPress is live, go to Settings > Permalinks and set it to “Month and name.” This matches Blogger’s default structure (/2025/04/sample-post/), which helps with redirects and SEO.

Step 2: Export your content from Blogger

Next, grab all your content from Blogger:

Keep this file safe—it’s the core of your blog’s content and structure.

Step 3: Import content into WordPress

Here’s some amazing news: WordPress includes a built-in Blogger importer plugin:

If the file is too large or fails, consider using a plugin like Blogger Importer Extended instead.

Step 4: Move images from Blogger to WordPress

The default importer leaves your images hosted on Blogger, which slows your site and risks broken links. To fix this:

Option 1: Use “Import External Images” with WP All Import (Free + Pro)

WP All Import is a powerful import tool that supports media files via URLs. While the free version handles content, you’ll need the Pro + Media add-on to import and host external images.

Steps:

Best for: Medium to large blogs, ecommerce stores, or users wanting precise control over imported data.

Option 2: Use the “Media Tools” feature in the Jetpack plugin

Jetpack has a Site Accelerator tool (formerly Photon) that caches and serves images from WordPress.com’s CDN—but also includes tools to help import images to your own site.

Steps:

Best for: Smaller blogs or users already planning to use Jetpack’s other features.

After import, open a few posts to confirm images display correctly.

Step 5: Set up permalinks to match Blogger URLs

Matching Blogger’s URL format helps with SEO and link integrity. In WordPress:

If you used a custom structure on Blogger or labeled URLs, you’ll need to handle those cases with additional redirect rules or plugins.

Step 6: Redirect your Blogger traffic to WordPress

If you used a custom structure on Blogger or labeled URLs, you’ll need to handle those cases with additional redirect rules or plugins.

Test a few old URLs from Blogger to make sure they redirect to the correct WordPress pages.

Step 7: Redirect your RSS feed

To keep your subscribers in the loop:

Subscribers using RSS readers will now get content from your new site.

Step 8: Fix internal links and media URLs

If you linked to your own posts on Blogger, those links still point to the old domain. Update them to reflect your new site:

Step 9: Choose a theme and optimize for design

Now that your content is in place, it’s time to give your site a fresh look:

Want something that looks similar to your old blog? WordPress has thousands of free and premium themes for that.

Step 10: Improve SEO and performance

To maintain or improve your rankings:

Bonus tip: Set up 404 monitoring with a plugin like Redirection so you can catch any broken links after the migration.

Common issues and how to fix them

Here’s how to solve a few common problems people run into:

Additional resources

What is WordPress? →

A complete beginner’s guide—from use cases, to basics, to how to get started

Squarespace vs. WordPress: which should you use? →

Compare WordPress and Squarespace to choose the right platform for building and managing your website.





How to integrate WordPress and Slack →

If your org uses Slack and WordPress, there are several ways you can tie them together.